Check Availability Availability

Peterborough Local — published by mumford mail co.

Put your business in thousands of Peterborough mailboxes — without paying for the whole mailing.

Choose one part of the city or all four. One business per category. Ad design and Canada Post distribution included.

Check Availability See the Card
Sample front of Peterborough Local A 6 by 11 inch card. A green masthead reads Peterborough Local, North End Edition · November 2026, published by Mumford Mail Co., with a small Peterborough skyline. Below it a short editorial line, then one premier advertisement, one featured advertisement and four standard advertisements, all for fictional sample businesses, and a category rail along the foot. PETERBOROUGH LOCALNORTH END EDITION · NOVEMBER 2026LOCAL BUSINESSES. REAL OFFERS. DELIVERED.NOVEMBER 2026 · VOL. 1 NO. 1Mumford Mail Co.Support local.A stronger Peterborough starts close to home.EVERY BUSINESS HERE IS YOUR NEIGHBOUR IN THE NORTH ENDHVAC & HEATINGNorthfield Heating & AirFurnace tune-up — $129Booked before October 31. 24-hour emergency service, no evening surcharge.705-555-0118 · northfieldair.exampleROOFINGMarlow & Sons RoofingFree roof inspection & written estimateMost inspections within 48 hours.705-555-0143DENTALHarrowbrook DentalNew patient exam, cleaning & x-rays — $189Evening appointments. Direct billing.705-555-0129BUILDING SUPPLIESRedbridge Building Supply$50 off any deck package over $500Lumber, hardware and delivery in one order.705-555-0171LEGAL SERVICESBell & Finch LawWills from $450Evening appointments available.705-555-0102FITNESS & STUDIOSIronwood Fitness ClubTry a free class — no initiation feePersonal training and group classes.705-555-0159HOME|HEALTH|FOOD|SERVICES|SHOP LOCALPUBLISHED BY MUMFORD MAIL CO.Mumford Mail Co. · Peterborough, Ontario · Delivered by Canada Post Neighbourhood MailSAMPLE LAYOUT — FICTIONAL BUSINESSES
Peterborough Local, North End Edition — 6″ × 11″ oversized card, printed both sides. Sample layout; the businesses on it are fictional.
Next mailing
November 2026
In homes the week of November 16
Booking & materials deadline
October 2, 2026
Send your logo, offer and contact details — we design the placement.

Five steps, none of them a phone call.

  1. 01

    Choose your reach

    North End, West End, East & South, Central — one edition, several, or citywide.

  2. 02

    Reserve your category

    Only one business per category runs in each edition. Payment is what holds it; nothing is held on a promise.

  3. 03

    Send your details

    Your logo, your offer, your website and phone number, and any images you want used.

  4. 04

    Approve your proof

    We design the placement and send it back. Nothing prints until you have approved it.

  5. 05

    We print and mail it

    We handle print and the Canada Post drop. Your ad lands with every other address on the routes you bought.

Four parts of Peterborough.
One citywide option.

Buy the part of the city your customers are in, or take all four in the same mailing.

The four Peterborough Local editions An illustrative map of Peterborough with the Otonabee River running north to south through it, Little Lake on the river below the downtown, and the Chemong Road, Parkhill Road, Lansdowne Street, Clonsilla Avenue and Highway 115 corridors marked for orientation. The city is divided into four distribution editions: North End across the top, West End and Central below it on the west side of the river, and East and South covering the far side of the river and the south end. Each is labelled with its delivery point and route count. The shapes are drawn for orientation and are not survey boundaries. North End 9,769 28 routes West End 9,044 21 routes East & South 9,429 16 routes Central 9,413 24 routes Chemong RdParkhill RdLansdowne StClonsilla AveHwy 115 Otonabee River Little Lake
Illustrative. The Otonabee and Little Lake are where they are; the edition outlines are drawn for orientation and do not trace municipal boundaries or Canada Post route geometry. Exact route selections are confirmed for each mailing.
Canada Post Neighbourhood Mail — route selection
Edition Delivery points Routes
North End The north end, including the Chemong Road and Towerhill corridors. 9,769 28
West End The west end, including Monaghan and the Sherbrooke Street corridor. 9,044 21
East & South East City across the Otonabee, plus the south end and the Lansdowne Street corridor. 9,429 16
Central The downtown core and the older neighbourhoods around it. Roughly 36% apartments and 13% businesses. 9,413 24
Citywide All four editions in the same mailing. 37,655 89

Counts are Canada Post delivery points on the selected Neighbourhood Mail routes — houses, apartment units and businesses, plus some surrounding rural delivery. Route selections are confirmed for each mailing.

Roughly 74–81% houses in North End, West End and East & South. Audience composition differs by edition. Central carries noticeably more apartments and businesses than the other three.

Choose your space.

What a larger placement buys is space and position. It does not buy more exclusivity — every placement here, including the smallest, closes your category for the edition it runs in.

Standard

One standard unit

A clean single unit with your logo, one offer and a code.

  • Logo, offer, contact details and QR or campaign link
  • Category exclusivity for your edition
  • Ad design included
  • Proof before printing

$750CAD

one edition

7.7–8.3¢per delivery point

$2,250

citywide

6.0¢per delivery point

Featured

Two standard units

Roughly double the space — room for an image and a real offer.

  • Larger image and logo treatment
  • Room for a supporting line under the offer
  • Category exclusivity for your edition
  • Ad design included
  • Proof before printing

$1,250CAD

one edition

12.8–13.8¢per delivery point

$3,750

citywide

10.0¢per delivery point

Premier

Three standard units, top position

A feature position at the top of a side, above the fold of the card.

  • Top position on the side it runs
  • Largest single-advertiser space short of a takeover
  • Category exclusivity for your edition
  • Ad design included
  • Proof before printing

$1,750CAD

one edition

17.9–19.3¢per delivery point

$5,250

citywide

13.9¢per delivery point

Exclusive Side

One full side

One per edition

An entire side of the card, with no other advertisers on it.

  • A full side of the card to one advertiser
  • No other businesses share that side
  • Category exclusivity for your edition
  • Ad design included
  • Proof before printing

$3,000CAD

one edition

30.7–33.2¢per delivery point

$9,000

citywide

23.9¢per delivery point

Tracking included

Your ad can carry a unique trackable QR code, so you can see how many people scan it from your Peterborough Local mailing. We set up the tracking and send you a results summary after the drop — on every placement, at no extra charge.

Scans measure engagement with the code itself, not every response to the ad. The FAQ sets out what that does and does not capture.

Per edition, per mailing, in Canadian dollars. HST extra. Two or three areas are priced at the single-edition rate for each area. Citywide is all four in the same mailing for three times the single-edition rate.

Every placement includes category exclusivity for its edition, ad design, a proof before printing, and Canada Post distribution.

Cost per delivery point is the placement price divided by the delivery points on the routes you buy. A single edition is shown as a range because the four editions differ in size, from 9,044 to 9,769 delivery points. Citywide divides across all 37,655, which is why it is the lowest rate per delivery point at every size.

Per thousand delivery points, that is $76.77–$82.93 at the Standard rate for one edition, and $59.75 citywide.

A local publication, not a bundle of coupons.

6″ × 11″ oversized card, printed both sides. Large enough that a Premier placement reads from across a kitchen counter, small enough that nobody is competing with twenty other ads.

Side ASample — fictional businesses
Sample front of Peterborough Local A 6 by 11 inch card. A green masthead reads Peterborough Local, North End Edition · November 2026, published by Mumford Mail Co., with a small Peterborough skyline. Below it a short editorial line, then one premier advertisement, one featured advertisement and four standard advertisements, all for fictional sample businesses, and a category rail along the foot. PETERBOROUGH LOCALNORTH END EDITION · NOVEMBER 2026LOCAL BUSINESSES. REAL OFFERS. DELIVERED.NOVEMBER 2026 · VOL. 1 NO. 1Mumford Mail Co.Support local.A stronger Peterborough starts close to home.EVERY BUSINESS HERE IS YOUR NEIGHBOUR IN THE NORTH ENDHVAC & HEATINGNorthfield Heating & AirFurnace tune-up — $129Booked before October 31. 24-hour emergency service, no evening surcharge.705-555-0118 · northfieldair.exampleROOFINGMarlow & Sons RoofingFree roof inspection & written estimateMost inspections within 48 hours.705-555-0143DENTALHarrowbrook DentalNew patient exam, cleaning & x-rays — $189Evening appointments. Direct billing.705-555-0129BUILDING SUPPLIESRedbridge Building Supply$50 off any deck package over $500Lumber, hardware and delivery in one order.705-555-0171LEGAL SERVICESBell & Finch LawWills from $450Evening appointments available.705-555-0102FITNESS & STUDIOSIronwood Fitness ClubTry a free class — no initiation feePersonal training and group classes.705-555-0159HOME|HEALTH|FOOD|SERVICES|SHOP LOCALPUBLISHED BY MUMFORD MAIL CO.Mumford Mail Co. · Peterborough, Ontario · Delivered by Canada Post Neighbourhood MailSAMPLE LAYOUT — FICTIONAL BUSINESSES
Side BSample — fictional businesses
Sample back of Peterborough Local The reverse of the card: two featured advertisements, four standard advertisements for fictional sample businesses, a reserved area for addressing and mail indicia, and a house advertisement for Mumford Mail Co.. PETERBOROUGH LOCALNORTH END EDITION · NOVEMBER 2026 · Side BPIZZA & TAKEOUTRiverbend Pizza Co.Two large 3-topping — $28 TuesdaysOrder online. Free delivery over $30.705-555-0190REAL ESTATEGrantham Real EstateFree home evaluation, no obligationWritten comparables within a week.705-555-0111RESERVEDAddressing & mail indicia areaSet by Canada Post specificationsWINDOWS & DOORSAshfield Windows & DoorsBuy four windows, fifth installed freeUntil the end of November.705-555-0135OPTOMETRYKestrel OpticalTwo pairs — $199, eye exam includedSame-day lenses on most prescriptions.705-555-0148RESTAURANTRowanwood Kitchen10% off your next visitLocal ingredients. Open Wednesday to Sunday.705-555-0184GARDEN CENTREAlder & Vine Garden Centre15% off all houseplantsThrough the end of the season.705-555-0126Your category could be here.One business per category, per edition. mumfordmailco.caMUMFORD MAIL CO.HOME|HEALTH|FOOD|SERVICES|SHOP LOCALPUBLISHED BY MUMFORD MAIL CO.Mumford Mail Co. · Peterborough, Ontario · Delivered by Canada Post Neighbourhood MailSAMPLE LAYOUT — FICTIONAL BUSINESSES
Exclusive Side — one advertiser, one whole sideSample — fictional business
Sample Exclusive Side placement in Peterborough Local One whole side of the card given to a single fictional advertiser, Halloway Motors: a coloured header band with the business name, a large headline offer, three secondary offers, opening hours and a decorative code block. The Peterborough Local masthead still runs along the top. PETERBOROUGH LOCALNORTH END EDITION · NOVEMBER 2026 · Exclusive SideHalloway MotorsSALES · SERVICE · PARTS · PETERBOROUGH, ONTARIO705-555-0163hallowaymotors.exampleTHE FALL SERVICE EVENTSynthetic oil change& 50-point inspection$129.95Booked before November 30. Complimentary shuttle within Peterborough.Most makes and models. Ask about our service plans.Winter tire changeover — $89Balance and disposal included.Free brake inspectionWith any scheduled service.$500 off any certified pre-ownedOn vehicles in stock at time of sale.Open Mon–Fri 7:30–6 · Sat 8–4 · Service and parts open SaturdaysEXCLUSIVE SIDE PLACEMENTHOME|HEALTH|FOOD|SERVICES|SHOP LOCALPUBLISHED BY MUMFORD MAIL CO.Mumford Mail Co. · Peterborough, Ontario · Delivered by Canada Post Neighbourhood MailSAMPLE LAYOUT — FICTIONAL BUSINESSES

An Exclusive Side replaces every advertiser on one side of the card with a single business. The Peterborough Local masthead stays — a takeover buys the side, not the publication.

  • Premier
  • Featured
  • Standard
  • Addressing & indicia

Every business, offer, logo and phone number above is invented for this sample. An Exclusive Side placement replaces all the advertisers on one side with a single business. QR blocks shown are decorative and do not scan; production cards carry a real code per advertiser.

Reach a whole part of Peterborough without paying for the whole mailing.

A business mailing 9,769 of its own postcards into the north end pays for the entire print run and the entire drop.

A shared card splits that physical cost across several non-competing local businesses. You still get your own placement, your own offer, your own call to action and your category closed to competitors. You are just not carrying the mailing alone.

The print run, the postage and the Canada Post drop are one bill, split between the businesses on the card. You buy a placement, not a mailing.

Your own solo mailing

One business pays for the whole card, the whole print run and the whole drop.

A shared edition

You pay for your placement. The rest belongs to businesses that are not competing with you — and cannot be, because your category is closed.

One business per category.

Each Peterborough Local edition carries one business per category. If North End HVAC is sold, another HVAC business cannot buy North End for that mailing — but the category stays open in West End, East & South and Central until someone takes it.

Every category below is open right now. This is a new publication, so nothing has been claimed yet. Whichever category you are in, you can still be the only one in it.

Category status — next edition of each area
Category North EndWest EndEast & SouthCentral
Home services
HVAC & Heating OpenOpenOpenOpen
Roofing OpenOpenOpenOpen
Landscaping & Lawn OpenOpenOpenOpen
Plumbing OpenOpenOpenOpen
Electrical OpenOpenOpenOpen
Windows & Doors OpenOpenOpenOpen
Flooring OpenOpenOpenOpen
Cleaning Services OpenOpenOpenOpen
Professional
Real Estate OpenOpenOpenOpen
Mortgage & Lending OpenOpenOpenOpen
Insurance OpenOpenOpenOpen
Accounting & Tax OpenOpenOpenOpen
Legal Services OpenOpenOpenOpen
Health
Dental OpenOpenOpenOpen
Optometry OpenOpenOpenOpen
Physiotherapy OpenOpenOpenOpen
Hearing Care OpenOpenOpenOpen
Veterinary OpenOpenOpenOpen
Auto
Auto Service & Repair OpenOpenOpenOpen
Auto Sales OpenOpenOpenOpen
Tires OpenOpenOpenOpen
Food & retail
Restaurant OpenOpenOpenOpen
Pizza & Takeout OpenOpenOpenOpen
Specialty Grocery OpenOpenOpenOpen
Hair & Beauty OpenOpenOpenOpen
Fitness & Studios OpenOpenOpenOpen

A category closes only when a reservation is paid. Reserving the February edition at the same time as November is the only way to be sure a competitor does not take it in between. Don't see your category? Ask — the list grows as businesses enquire.

The things people ask first.

What is a delivery point?

It is any address Canada Post delivers to on the selected routes — a house, an apartment unit, or a business. We publish delivery points rather than households because that is what the route data actually counts, and the two are not the same number.

How many addresses receive each edition?

North End is 9,769 delivery points across 28 routes. West End is 9,044 across 21 routes. East & South is 9,429 across 16 routes. Central is 9,413 across 24 routes. Citywide is all four together: 37,655 delivery points across 89 routes.

Can another business from my industry advertise?

Not in the same category on the same edition once your reservation is confirmed. If North End HVAC is sold, no other HVAC business can buy North End for that mailing. The same category stays open in West End, East & South and Central until someone takes it.

Is the audience the same in every edition?

No. North End, West End and East & South are mostly houses. Central carries roughly 36% apartments and 13% businesses, which is a different mix and may suit a different offer.

Do I need to design my ad?

No. Design is included. You provide your logo, your offer and your details, and you receive a proof for approval before anything is printed.

Can I advertise in more than one area?

Yes. You can buy any combination of editions, or citywide, subject to your category being available in each one. Two or three areas are priced at the single-edition rate for each area. Citywide is all four in the same mailing for three times the single-edition rate.

Can I reserve future editions?

Yes, and it is worth doing if you want to keep your category. A category only closes to competitors once it is paid for, so booking the next edition at the same time is the only way to hold it.

Can I track how my ad performs?

Yes. We can include a unique trackable QR code with your ad and send you a results summary after the mailing. If you already use website analytics, we can point the code at a tagged URL so the traffic shows up in your own reports. QR scans measure engagement with the code itself, not every response to your ad — someone may call you, search for your business, type your website in directly, or simply walk in, and none of that appears in scan data.

Do you guarantee leads or sales?

No. We provide advertising design and physical distribution. Campaign performance varies by business, offer, market and other factors, and anyone who promises you a response rate is guessing.

Do I have to book a call?

No. The whole process runs by email and web form — check availability, choose your edition and placement, reserve, send your details, approve the proof. A call is available if you want one, but nothing requires it.

See if your category is still open.

No call required. Tell us your category and which parts of Peterborough you want, and we reply by email with what is available.

If your category is already taken for an edition we will say so, and tell you which editions still have it, along with what the placement costs.

Prefer plain email? Write to hello@mumfordmailco.ca. Or call 705-761-3089.

Editions you’re interested in
We reply by email. No call required.